Job Description

SUMMARY:

Responsible for the acquisition, retention and growth of accounts that drive assigned group revenue for the hotel.

 

ESSENTIAL FUNCTIONS:

Essential functions as defined are ILLUSTRATIVE ONLY and not a comprehensive listing of all functions and duties performed by incumbents within this classification. Essential duties and responsibilities may include, but are not limited to, the following:

 

  • Solicitation with new, existing and repeat account to promote the offerings and services of The Sebastian - Vail. Solicitation will include:
    • Phone
    • eMail Marketing
    • Sales Calls
    • Tradeshows
    • Site Inspections
    • Written Coomunication
  • The purpose of this solicitation is to meet or exceed the revenue goals by meeting customers’ needs and wants through proposals and onto definite contracts.
  • Responsible for maintaining a key account list that will have the following quality ratings:
    1. Acquisition
    2. Retention
    3. Growth
    4. Target
  • The top 3 must have a revenue value associated with it to be on the key account list.
  • Attend community, social and industry events as needed.
  • Develop annual sales plan for respective territory
    1. Include tradeshows
    2. Sales Calls
    3. Market Communication Emails
    4. Market communication dates
    5. Key indicators of performance measurements
  •  Develop/maintain market knowledge of trends and customers
  • Be able to clearly distinguish and define differences and similarities of competitive set in Vail and other destinations as dictated by
  • Delivers marketing & sales information/reporting in a timely manner; composes month end reporting on all sales and marketing initiatives; performs trend analyses like lost business
  • Follows up on projects, transmits information, and keeps informed of
  • Schedules and arranges for meetings; organizes own work, sets priorities and meets critical deadlines as needed and required by the DOS&M.
  • Contributes to the efficiency and effectiveness of the unit's service to its customers by offering suggestions and participating as an active member of a work
  • Demonstrates courteous and cooperative behavior when interacting with public and staff; acts in a manner that promotes a harmonious and effective workplace environment.

Skills / Requirements

Education and Experience:

Bachelor’s degree in marketing, hotel administration or a related field; AND three (3) years of professional marketing experience; OR an equivalent combination of education, training and experience.

 

Required Knowledge and Skills

Knowledge of:

  • Policies and procedures of the
  • Use of specified computer applications involving word processing, data entry and/or standard report generation.
  • Principles and practices of group sales and
  • Hospitality industry operations, products, services and
  • Office administrative practices and
  • Microsoft Office - Word and Excel critical to success
  • Delphi
  • Business letter writing and the standard format for typed
  • Record keeping principles and practices in Delphi or other sales & catering
  • Correct business English, including spelling, grammar and
  • Techniques for dealing with a variety of individuals from various socio-economic, ethnic and cultural backgrounds, in person and over the telephone. 

Skill in:

  • Performing sales and marketing functions.
  • Meeting performance/sales goals.
  • Coordinating marketing campaigns, programs and special projects for their respective markets and group market as a whole
  • Communicating effectively in oral and written
  • Composing materials independently or from brief
  • Compiling and summarizing information and preparing periodic or special
  • Using initiative and independent judgment within established procedural
  • Organizing own work, setting priorities and meeting critical
  • Contributing effectively to the accomplishment of team or work unit goals, objectives and
  • Establishing and maintaining effective working relationships with those contacted in the course of the